Christy Clark's Game
Director / Illustrator
In the lead up to the 2017 BC Provincial election, the BC Federation of Labour wanted to release a series of ads highlighting problems with the Christy Clark administration while keeping the argument focused on the issues, rather than being an attack on her character. We developed a series of animations which portrayed the former premier as a video game character, travelling through the province and causing trouble. Upon release, the videos went viral and garnered more than 500,000 views. In February 2018 Game Over Christy Clark won ‘Best Canadian Web Video’ and ‘Best Overall TV Ad’ at the 2018 Reed Awards.